Independent, flexible specialist provider

By giving every product a secure, traceable and unique digital identity (UID), brands can track and trace products from creation to consumption, garnering deeper insights into the product journey and the entire product life cycle. Kezzler solutions create value across the entire enterprise, examples of use cases include: to ensure compliance with traceability regulations and requirements, to stop counterfeits and product diversions, to assure quality throughout the product life cycle and to enhance the consumer experience.

You can efficiently stop counterfeit products and unauthorized distribution by giving each of your products their own unique, secure and traceable digital Kezzler identity. This can be done in mass volume and at low cost, simplifying the verification of authenticity. Consumers and supply chain stakeholders can verify the Kezzler identity in real-time to check if the product is genuine or not. Protecting brand reputation, revenue and consumer trust.

Simply put, unit-level serialization consists of giving every single product a unique, secure and traceable identity (UID). This gives both brand owners and the end consumer the unique opportunity to know everything about the individual product and its journey from source to consumption (place of manufacture, supply chain journey to retail outlet or end consumer, its authenticity, what it contains etc…)

One of the significant barriers to unit-level traceability can be the initial cost of implementation of serialization at the production facilities. Another barrier is the possible need to significantly modify existing supply chain processes and infrastructure already in place.
At Kezzler we help our customers overcome the initial threshold of implementation through our scalable and flexible traceability platform that can start at a very small scale as appropriate and then gradually grow with the customer’s needs to eventually encompass a complex global operation. Within the supply chain Kezzler focuses on leveraging integrations with existing systems. Using GS1 standards like the GS1 Digital Link, EPCIS and SSCC, Kezzler works to alleviate the need to make wholesale changes to the customer’s existing supply chain processes, instead, augmenting them.